Luxury Industry
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The Temera Virtual Store suite enlivens the innovative Dolce&Gabbana Virtual Boutique, a brand that has always been a worldwide ambassador for Made in Italy, perfectly balancing tradition and innovation
The Temera Virtual Store suite enlivens the innovative Dolce&Gabbana Virtual Boutique, a brand that has always been a worldwide ambassador for Made in Italy, perfectly balancing tradition and innovation
The digital platform, which delivers a unique shopping experience and new level of interaction with the end customer, was launched in November 2020.
Live Commerce is the practice of using live streaming video to demonstrate products and to interact with purchasers in real time, encouraging visits to shops or direct online purchases. An essential service in order to maintain a direct link between the brand and its customers, implemented in the Dolce&Gabbana Virtual Boutique in a context of enhancing sales associated with an omni-channel perspective.
Access is provided through a smartphone, the ideal tool for interacting through the setting of a virtual visit, integrated with social media networks such as WhatsApp, Telegram and WeChat and with direct product catalogue management and customised wishlist management.
The Temera Virtual Store suite is extremely flexible, scalable and allows extremely quick first adoption. Among the features available on the Dolce&Gabbana Virtual Boutique platform are:
Try the Dolce&Gabbana Virtual Boutique experience!
For more information access: https://temera.it/en/case-study/dolce-gabbana.html