Beontag appoints new Vice President to Graphic and Label Materials division to expand global business into new era of innovation and excellence

Milan, Italy, Jan 23rd 2025 - Beontag, one of the world’s largest manufacturers of self-adhesives and smart tags such as RFID, NFC, and Bluetooth technology, announces the appointment of Erin Bernhardt as its new Global Vice President of GLM (Graphic and Label Materials). An accomplished international leader with a strong business and operations background, Ms. Bernhardt brings over 25 years of experience to the role, including most recently as Vice President and General Manager of Performance Films at Eastman Chemical Company.

Based in the United States and reporting directly to the CEO, Ms. Bernhardt is an experienced business strategist with a track record of driving competitive advantage and earnings growth, while also developing talent within organizations.

She holds a Bachelor of Science in Chemical Engineering from Purdue University, and an MBA from the University of North Carolina’s Kenan-Flagler Business School.

Welcoming Ms. Bernhardt to the role, Beontag CEO Alejandro Quiroz said, “This year  marks an exciting new chapter for Beontag, and I am very pleased to welcome Erin to the team joining us on this path ahead. Beontag continues to invest  in our , people, assets and partnerships, and I am  confident that Erin’s vast experience leading  businesses  and operations will enable our GLM team  to strengthen the quality and excellence it is known for, while  expanding our business across the globe. I look forward to working with Erin and, together,   driving Beontag forward .”

Commenting on her appointment, Erin Bernhardt said: “I am delighted to be joining Beontag and the Graphic and Label Materials Division team. My passion for creating sustainable value through customer intimacy, product & service innovation, and continual improvement aligns well with Beontag’s values and strategy.  I am looking forward to working alongside Alejandro and the rest of the team to continue the trajectory of growth it has been on for these past 40 years.”

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PR inquiries: beontag@cw8-communications.com

ABOUT BEONTAG
Beontag is a global business enabler that serves as one of the world’s leading providers of IoT solutions and pressure-sensitive adhesives. With operations in more than 20 countries and a footprint in over 40 markets, the multinational company offers end-to-end product capabilities for a range of industries and businesses, driving seamless communication between companies, products, and people. 
Beontag’s business is underpinned by modern manufacturing facilities, strategic investments, R&D, and a range of highly qualified teams. Furthermore, the multinational is fully committed to enabling positive impacts across the entire value chain. As a member of the UN Global Compact since 2021, Beontag offers its customers a series of increasingly sustainable products while also working towards a diverse and equitable work environment. To learn more, visit: www.beontag.com.